Sponsor custom cycling kits

Sponsoring cycling clothing or cycling wear

Sponsoring cycling clothing brings countless benefits. It’s a unique way of advertising, creates a healthy image around your company, and you can also enjoy it yourself. Whether you want to sponsor a team or are looking for a sponsor, this blog is perfect for you. Read everything about: Is sponsoring cycling clothing or cycling wear right for me?

Why sponsor?

What’s better than seeing someone ride in a kit they’re proud of? Choosing the right sponsors can be crucial here. Clothing sponsorship is a great opportunity for a company to showcase its brand name. For many athletes, it’s also fantastic to ride in clothing with names and logos of companies they feel connected to.

Tip: Did you know that your sponsorship is tax deductible?

How does it work?

When you have custom cycling clothing or cycling wear made by TD, you can design every detail of the kit to your liking. You can place all colors, patterns, and logos on the kit, providing a great opportunity to highlight several companies.

Which placements work best?

The cycling kit can be fully printed. The visibility of the logo also depends greatly on its placement on the kit. It’s important to consider the goal of the sponsorship. When placing logos, you can differentiate between visible logos during standstill or while cycling. A bike brand may benefit from a spot that stands out for the wearer of the outfit, while a company not directly involved in cycling may prefer a spot with the highest visibility.

We recommend placing logos in the following spots: Cycling shorts: the sides and back. Cycling jersey: the chest, shoulders, sides, collar, and back. Cycling jackets: the sides, back, and chest. Arm and leg warmers: on the side or at the end. Cycling caps: on the visor (inside and outside) and on the side. Shoe covers: on the side or back.

Additionally, there are many more possibilities. Under your armpit? Near the zipper? Or on your arm? Every spot is possible because the cycling jersey and cycling shorts can be printed everywhere. Our designers can advise you on the best placement for your logo.

How many logos?

On average, a team opts for about 1 to 5 logos per kit. Too many different colors and logos can lead to a chaotic-looking kit. If you want many logos on the clothing, no problem! Even then, we can create a beautiful synergy and calmness. The logos are often made in the same base color. When done correctly, you’ll get a beautiful result. See below the example of the Cycling Dronten kit with 6 sponsors on the back. By making the logos in the same color, the kit remains elegant and modern-looking.

Before you lose sleep over where to place your logos tonight, let me reassure you. You don’t have to determine all of this yourself. Our designers know exactly where your logos will shine best. They can also determine the size for you. Are you ready to have your dream kit made? Check out this page and start your own design.